The Travel Agent Next Door has finalized its lineup of speakers for the group’s 2020 Vision conference at the Iberostar Laguna Azul in Varadero, Cuba, April 20-27.
The conference theme is 2020 Vision and will focus agents on the importance of having a clear vision for the next five years in order to succeed.
Robin Mednick will be the keynote speaker, talking about having the passion to conquer all challenges along the path to success. Mednick will speak about her journey to Niger, where she helped a village learn agriculture and to build a school. She had to overcome language barriers and cultural differences and figure out how to establish a charity. She will inspire delegates to go forward and “do it afraid” – her motto.
Cheryl Gregory will conduct a session entitled “Connect, build trust and sell more using D.E.A.L. (Doers, Entertainers, Analysts and Lovers) personality and thinking styles,” demonstrating quick-to-learn, easy to remember ways to connect better with clients.
Also on hand will be Emily Baillie who teaches Social Media Lead at Humber College and an eMarketing course at George Brown. Baillie will educate delegates on how to use social media to focus on their brand, get their message out and build and keep a social media following.
Coralie Belman, a former travel agent who has held roles at CITC and trade associations for more than 20 years, will conduct two sessions: “Having a Vision to Develop Your Client Base,” which will explore ways to find clients and keep them; and “Are You Leaving Money on the Table?” which will discuss the importance of cross-selling and switch-selling to preferred suppliers to benefit you and your client.