United, Sabre Renew Global Distribution Deal

Sabre Corporation has announced the renewal of its multi-year distribution agreement with United Airlines.

The long-term agreement ensures that Sabre-connected travel agents will have access to United’s content globally while enabling the airline to extend its reach in Sabre’s valuable network of global travel buyers and intermediaries.

Dave Bartels, vice president of revenue management & distribution at United Airlines, said: “We are happy to continue our relationship with Sabre and renew our distribution agreement to promote our growing portfolio of products and services through Sabre’s travel marketplace.”

Under the new agreement, United will continue distributing its content to the large network of travel agents and corporations worldwide connected to Sabre’s global distribution system (GDS). United and Sabre will continue to collaborate to deliver NDC-enabled capabilities supporting the airline’s modern retailing vision.

Roshan Mendis, chief commercial officer, Sabre Travel Solutions, said: “We are delighted to continue our long-standing relationship with United Airlines. Together, we will collaborate on ways to leverage Sabre technology and solutions to help the airline achieve its vision for modern retailing. Our agreement underscores Sabre’s commitment to meeting the unique needs of our airline customers while also meeting travel buyers’ need for efficient end-to-end workflows, choice, and transparency.”

Sabre continues to focus on developing new technology that supports retailing, distribution, and fulfillment solutions for travel suppliers, buyers and consumers to enjoy more relevant and comprehensive travel solutions.