Haven Resorts & Spas has named VoX International as its brand sales and marketing representative for North America.
Through VoX, Jan LaPointe has been appointed as director of sales and marketing for North America.
With more than 30 years of experience in the tourism industry, LaPointe is a knowledgeable and trusted leader with a proven track record of developing and growing new brands, driving innovative marketing strategies, developing loyalty programs and identifying new sales channels for hotels.
In this role, LaPointe will be responsible for leading Haven’s sales and marketing initiatives in Canada and the United States. She will lead projects alongside Florian Connert, Haven’s senior director of sales and marketing.
Prior to joining Haven Resorts & Spas, LaPointe served as a core part of the AMResorts leadership team for more than 16 years. During her tenure, she was the senior director of marketing for AMResorts worldwide and played an integral part in launching six brands.
Following successful launches, as VP of NA Sales Strategies, LaPointe led the North American sales teams, consortia relationships and the travel agent loyalty program.
She can be reached at Jan.LaPointe@havenresorts.com.