‘We’re Good To Go’ With The ‘Safe Travels’ Stamp
VisitBritain says that UK tourism businesses registered in the ‘We’re Good To Go’ industry standard scheme can now be automatically issued with the international ‘Safe Travels’ stamp from the World Travel & Tourism Council (WTTC).
The We’re Good To Go scheme, launched last year by VisitEngland in partnership with the tourism boards of Northern Ireland, Scotland and Wales, has been recognized by the WTTC as meeting its international global standardized health and hygiene protocols and for its role in supporting the recovery of the UK tourism sector.
The WTTC stamp enables travellers to recognize destinations around the world which have adopted global standardized protocols – so they can experience ‘Safe Travels.’
VisitBritain is coordinating the Safe Travels stamp issue in the UK, on behalf of the WTTC, for businesses registered to the We’re Good To Go scheme, with those who welcome international visitors particularly encouraged to apply.
Sally Balcombe, CEO of VisitBritain said: “We are delighted that businesses certified to We’re Good To Go can also automatically register for the WTTC’s global Safe Travels stamp, recognizing the standard of protocols and processes we have in place in the UK. This is also testament to the hard work and commitment of tens of thousands of businesses right across the country who have adapted and innovated to safely meet new ways of working and are already ‘good to go’.”
She continued: “This international stamp sitting alongside our We’re Good To Go mark also serves to reinforce that ‘ring of confidence’ for visitors that UK tourism businesses, attractions and destinations have clear processes in place to welcome them back safely as travel restrictions can be lifted.”
And Balcombe added: “Our priority is to support the industry through crisis to recovery and beyond and this is a timely boost for businesses as well as for future inbound visitors, reassuring them that they can plan their trips to the UK with confidence, once we can travel again, and have a great experience when they get here.”
