Carnival Cruise Line has named Discover the World as its new General Sales Agent (GSA) in two key Latin American markets, including Argentina and Brazil.
The appointment was effective March 15 and Adolfo Perez, Senior Vice President – Global Sales and Trade Marketing for Carnival Cruise Line, said: “We are very pleased to launch this new partnership in Argentina and Brazil with Discover the World, which offers wide-ranging technological capabilities to support their impressive marketing and digital media platforms. We’re looking forward to working with the team at Discover the World in building upon our success in these two important Latin American markets.”
Charlie Ryan, Vice President for Latin America at Discover the World, noted that: “Our offices are ready to accept the challenge of becoming Carnival Cruise Line’s GSA in Brazil and Argentina. The excellent trade relationships that our sales teams in Buenos Aires and Sao Paulo have along with our operation technology, and higher marketing investment will allow us to take Carnival Cruise Line to the next level in these markets.”
Troy Cranmer, Head of Cruise at Discover the World, commented: “We are delighted to expand our partnership with Carnival Cruise Line and help them increase their distribution into Latin America.”
Go to www.discovertheworld.com for more.