Coinciding with International Women’s Day, Insight Vacations announced the launch of its new Wander Women program dedicated to female travellers, writes managing editor, Ann Ruppenstein in this week’s issue of Travel Courier.
The inaugural itinerary, Inspirational India, A Wander Women Journey, is not only for women, but designed by women, run by women and provides economic empowerment to women.
“With 57% of our guests being women along with the rise of women’s-only travel, our new journey makes it a perfect fit for those who want to get below the surface and experience India as a culturally immersive destination as well as have opportunities to give back and empower women in the local communities while learning about their day-to-day lives,” said Ulla Hefel Böhler, Global CEO for Insight Vacations. “This journey is also a great opportunity to connect and meet with other fabulous women from around the world and provides economic empowerment to local women.”
Noting that 90% of the Insight operations team is women, and 50% of its management and executive team, Marie Anne MacRae, VP, Global Strategic Partnerships at The Travel Corporation, told Travel Courier the 12-day adventure was customized specifically for women and is set for a March 24, 2021 departure date so guests will be able to partake in the popular Festival of Colours.
“India has always been an iconic destination, it’s always been one of the most welcoming places on the planet, and especially for women, it has that female goddess energy. Not only will you be visiting India, you’ll be doing it during the most celebrated, most festive time of the year. We’re going to be in Jaipur, the Pink City, during the time of the Holi Festival, and we’re going to spend an evening with a local family,” said MacRae, who has been to India eight times, including two months at a meditation ashram in Southern India, and was involved in the creation of the itinerary.
“In Agra, we’re going to be visiting this unique one-of-a-kind café called Sheroes. It’s run by women who unfortunately experienced acid attacks and this is a way of providing them economic empowerment so it’s a way for us also to meet these women and learn more about what the community is doing to support them. It’s deeply moving.”