Unpacking the Canadian cruise traveller’s profile and why they travel
In the third-part of this exclusive four-part series, Environics Analytics’ Sandra Ware, Director of Client Strategy – Travel explains that today’s audience of cruise traveller spans a broader range of lifestyles, motivations and travel...
Tags: Cruise Nation, Environics Analytics, Exclusive to Canadian Travel Press
EXCLUSIVE: The High-Value Traveller: It’s Not Who You Might Think
In the second part of this exclusive four-part series, Environics Analytics’ Stan Ivankovic turns his attention to the High-Value Traveller, noting at the outset, that the high-value traveller is not who you might think it is. Environics...
Why Canadians Really Travel … It’s not so Simple Anymore
In the first part of an exclusive four-part series – that begins in the latest issue of Canadian Travel Press -- Environics Analytics’ Stan Ivankovic ponders the answer to why Canadians really travel. And while it appears to be a simple...
244 Million Trips Later: Inside Canadians’ Travel Shift to Discover Canada
In a special to Travel Press Today (TPT) Environics Analytics' Sandra Ware provides some insights and perspective on the Canadian travel scene, writing: "In 2025, something shifted, domestic travel surged to 244 million trips nationwide, an...
Tags: Environics Analytics, Sandra Ware