Trade Invited To Reconnect With Antigua And Barbuda

The Antigua & Barbuda Hotels and Tourism Association (ABHTA) — in collaboration with the Antigua and Barbuda Tourism Authority (ABTA) — will be presenting the 7th installment of the travel trade business-to-business destination event, Showcase Antigua Barbuda on Oct. 13 and Oct. 14.

In 2020, the annual event was not held due to the global pandemic and, not surprisingly, ABHTA and ABTA are delighted to again welcome travel partners from all the major source markets to face-to-face business meetings.

Vernon A. Jeffers Snr, executive chairman of the ABHTA, said that: “Showcase has become a staple for our destination and is critical for us to make that direct connection to our members and to our travel partners. Giving our partners the opportunity to experience the destination firsthand is important now more than ever, as we seek to allow them to connect to the sun, sea and safe environment which our local stakeholders have worked to create for our visitors.”

Colin C. James, CEO of the Antigua and Barbuda Tourism Authority, pointed out that: “We have done a lot of work this past year to promote Antigua & Barbuda as a unique space where visitors can feel safe to vacation, even during the most difficult period for travel.”

James continued: “Today, we must make another connection by bringing our travel partners back to our islands. They must feel and experience all that we have put in place and know that their clients will be safe when traveling to Antigua & Barbuda.”

Showcase Antigua and Barbuda will include a welcome event on Oct. 13 and a full day of business meetings on Oct. 14.

Travel partners and local stakeholders can also look forward to a new element being added to this year’s event which will include sessions of consultations on the destination and exploring avenues for growth and development of the industry.

Further details on registration will be shared in the coming weeks.

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