Destinations
Destination Indigenous
The Indigenous Tourism Association of Canada (ITAC) is launching its new Destination Indigenous marketing campaign in an effort to encourage, highlight and educate travellers about the many Indigenous experiences that will welcome Canadians this summer. The new initiative will be unveiled on National Indigenous People’s Day – which will be celebrated on Sunday, June 21 – and the marketing campaign will include the release of an experience Web booking platform that will link travellers with: Export-ready Indigenous tourism businesses that will be accepting visitors this...
Oh, Canada
As many travellers set their sights on staying closer to home, the Canadian market holds tremendous potential for the recovery of the tourism industry. Travel agents can take advantage of this untapped opportunity by focusing on a hyper-local approach to selling and promoting travel. With domestic travel set to pave the way for the recovery of the travel and tourism industry in Canada, the travel trade can play an important role in promoting hyper-local and regional travel. “There are over 23,000 travel advisors in Canada. This vast network is a valuable resource for Canadians who...
New Dates For Florida Governor’s Conference
New dates for the annual Florida Governor’s Conference on Tourism have been announced. The event will now take place from Oct. 14 to Oct. 16, 2020 at the Rosen Shingle Creek in Orlando, Florida. The Florida Governor’s Conference on Tourism (GC) is the premier educational conference for Florida’s tourism industry. Spanning three days of breakout sessions and networking, VISIT FLORIDA looks forward to hosting this annual event that will bring Florida’s tourism industry together as we focus on recovery and growing the state’s economy. Registration begins in July. Stay...
Destinations: Where, When, And How To Reopen
The World Tourism Organization (UNWTO) reported that 100% of destinations surveyed had at least some form of travel restrictions in place. While destinations and tourism boards are sending out positive messages about welcoming the return of visitors, there are still questions that remain unanswered… On June 23 at 1PM EST, join Baxter Media for a free webinar Destinations: where, when, and how to reopen for tourism, part of the highly anticipated #TravelWebcastWeek series exploring the future of travel and tourism in a post-COVID-19 world. In this webcast, the Honourable...
#TBT Absolutely Unbelievable – Do You Remember?
It’s hard to believe that it was a little bit over a year ago that Canada’s travel industry was celebrating its supplier Favourites at the second annual Agents’ Choice Awards Gala in Toronto. But it has been. Yes, exactly 12 months ago, close to 400 attended the spectacular evening at Toronto’s Arcadian Court, celebrating the 43 Favourite travel suppliers as selected by 6,512 agents from across Canada. And the energy of the Agents’ Choice Gala celebrations went beyond electric as it took place on the same night that the Toronto Raptors became NBA Champions – the...
Los Cabos Is Back
Los Cabos is reappearing on the tourism map. According to Mexican Institute of Social Security (IMSS), Baja California Sur has significantly decreased the number of Covid-19 cases, thanks to limiting social and economic activities. The governor of the state of Baja California Sur, Carlos Mendoza Davis, has announced another step in the “reopening” of his jurisdiction has occurred, with beaches being able to reopen and hotels and restaurants allowed to operate at 30% capacity. Social distancing is still required, with hotels and restaurants providing four square meters per...
Israel, Greece Get Ready To Reopen
The visit of Greece’s Prime Minister, Kyriakos Mitsotakisis to Israel earlier this week marked a significant massage regarding the re-opening of international borders and flights between the two countries. On Aug. 1, Israel and Greece aim to restart tourism between the countries without a quarantine requirement. Israel’s outbound market to Greece is about one million tourists each year. As such, and as tourism accounts for over 25% of Greece’s GDP in which 90% is from inbound travel, it is crucial to make sure that the travel between the countries restart as soon as...
Collaborating On The Path To Recovery
Maria Elena Rossi, Marketing & Promotion Director, ENIT, Italian National Tourist Board Picturing the future of travel post COVID-19, Maria Elena Rossi, Marketing & Promotion Director at ENIT, the Italian National Tourist Board, sees an opportunity to deal with the topic of sustainability and a new way to offer and experience tourism that’s greener and slower. “The contingency provides an opportunity to everyone operating in the sector to raise their quality standards and enact the renewal and adjustment that the sector needs with the advancement of environmental...