Fred Dixon

Brand USA takes the measure of international trends, sees positives in 2026 mega events

With Canadian visitor numbers to the U.S.A. continuing a downward slide, there was not a lot of discussion about Canada during the recent Board of Directors meeting by Brand USA. For example, Canadian visitations to the USA in January this...

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Brand USA’s federal matching funds cut with passage of Trump’s ‘Big Beautiful’ bill

With the passage of Donald Trump’s ‘big, beautiful’ bill by the U.S. Congress this afternoon (July 3), Brand USA will see its federal matching funds cut from $100 million to $20 million. In a statement issued following the bill’s...

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Brand USA appoints Leah Chandler as chief marketing officer

Brand USA, the destination marketing organization for the United States, announced today the appointment of Leah Chandler, CDME as its new chief marketing officer, effective March 17. With more than 20 years of experience in branding,...

Tags: Brand USA, Fred Dixon, Leah Chandler