Iberostar set for next chapter
ANN RUPPENSTEIN
(Photo above: Iberostar Group’s Aurelio Vazquez, Sabina Fluxá and Gloria Fluxá at the brand relaunch event in Madrid)
Amid an ambitious global expansion plan to open 15 hotels across destinations like Montenegro and Cuba in the next year, Iberostar Group has unveiled a new brand strategy complete with a colour-coded segmentation of its properties, a redesigned logo and...









