Go big or go home is the phrase that applies to Air Transat's launch of its new advertising campaign to promote its 27 European destinations to Canadians.
The campaign theme is “Vacation is calling” – and it was developed in partnership with the Sid Lee creative agency – and it was unveiled earlier this month and will be featured on the Web, social media, television, the radio, billboards and in print media.
Genevieve LeBrun, vice-president of marketing at Transat Tours Canada, said, “On TV and the Web, Air Transat presents two videos based on the anticipation of a...
Royal Caribbean Cruises Ltd. (NYSE:RCL) and 70 operators are celebrating the completion of a multi-year program aimed at increasing the number of sustainable tours available to the company's five million annual guests.
An important part of RCL's overall Save the Waves program, this commitment serves to protect the destinations the company's ships visit and raise awareness among its guests by designating tours whose operators have been verified to have adopted policies that align with international standards for sustainability developed by the Global Sustainable Tourism Council (GSTC)...
Cunard has unveiled its January to May 2019 Oceans of Discovery program which includes a voyage to Alaska – the first time that Cunard's current fleet will have travelled to Alaska and the first time that the cruise line will have ventured there in over 20-years.
From January to May 2019, Cunard's iconic flagship Queen Mary 2 and her sister ships, the Queen Elizabeth and the Queen Victoria, will call at 49 different countries and 109 destinations.
Of these, 21 are maiden calls and exciting new destinations include Boracay (Phillipines), Akita (Japan) and Goa (India).
Since...
Porter Airlines has released its summer schedule for Stephenville, N.L.
The carrier will offer non-stop service twice-weekly between Halifax, beginning June 28 through Sept. 2.
Robert Deluce, president & CEO for Porter Airlines, said, “We are ready to begin our fourth year of summer service in Stephenville. It is an important route for locals and an opportunity for visitors to access a unique area of the province.”
Flights also connect with Ottawa and Billy Bishop Toronto City Airport on the same aircraft. Other destinations in the Porter network are also accessible from...
Four Seasons Hotels and Resorts has opened an exclusive-use hideaway in a UNESCO World Biosphere Reserve – Four Seasons Private Island Maldives at Voavah, Baa Atoll.
Voavah is capturing the attention of families and groups looking for a luxurious, secluded haven in a pristine location. The retreat has seven bedrooms – two specially designed for younger guests – a beach house, dive centre, 18.9-metre yacht and Four Seasons' staff on hand.
As the private island is solely available for exclusive use, younger guests can fashion adventures on a daily basis to keep the energy high....
As Canada's parks system celebrates the country’s 150th birthday with free admission to all parks in 2017, seasoned outdoor adventurers, weekend warriors and day-trippers alike are venturing into Canada’s wilderness.
And as travellers prepare for upcoming excursions, Toronto-based Avenza Maps (free for Android, iOS and Windows) is an essential app to download.
Gone are the days of fumbling with paper maps that get lost or torn – Avenza Maps enables users to access PDF maps on their smartphones, utilizing their devices’ built-in GPS receivers to mark their positions, routes,...
A group of Canadian tour operator reps attended the ExploreGB travel marketplace in Brighton recently, then took part in an intensive post-conference tour that covered many key attractions in southern England, reports Press Today's Ted Davis who was on hand for the show.
Amongst them was Stonehenge, where the group stopped for a blustery visit to England's mysterious prehistoric ring of stones, including the new visitor infrastructure there.
Over three and a half days, the tour also took in the Goodwood Motor Circuit, the D-Day Museum, Emirates Spinnaker Tower, the spectacular Mary...
Clients connecting via Frankfurt Airport now have the option to take a snooze in between flights.
The newly opened MY CLOUD Hotel, located at Gate Z 25 in Terminal 1, is Germany’s first transit hotel – allowing travellers to access a room for flexible times starting at three hours – without having to leave the security zone.
With 59 rooms – each equipped with a bed, desk, stool and separate bathroom with shower, along with free WiFi, and an infotainment system with a digital date to remind guests when it’s time to board their flight – the space is designed for resting...
Switzerland tourism officials report that 2016 arrival numbers out of Canada remained strong in 2016.
With Evelyn Lafone, market director Canada for Switzerland Tourism, pointing out that:
“Canadian travellers are #InLoveWithSwitzerland.”
And recently released tourism data from the Swiss Federal Office of Statistics prove it as Canadian arrivals and overnights numbers remained solid compared to the previous year – which happened to be an all-time record year.
Even the last three months – and that includes January 2017 – showed another moderate increase.
And over the...
Air Canada Vacations (ACV) has unveiled several new itineraries that will be featured in its upcoming Europe and Cruise brochure.
New programs for Scotland, England and France have been added and segmented into the categories of Urban Getaways, Guided Tours, Fly & Drive and Fly & Rail Vacations and French Riviera Escape.
In Scotland, the Urban Getaways + program offers travellers the option to discover capital Edinburgh at their own pace and includes a hop-on/hop-off bus tour with stops in historical neighbourhoods and tours of Loch Lomond National Park and several whisky...